There has been a huge increase in the number of children and young adults who we see for eye exams daily. With this increase, I have found that there are three categories of patient parents, and all of them require a certain style of approach. Learning to communicate well with the different parenting styles may be difficult, but will make your day to day in the clinic much easier and more pleasant.

You’d have to have been hiding under a rock somewhere if you haven’t yet discovered that there are some companies offering glasses for your patients to purchase online. (And at prices that are hard to compete with.) So, it’s here, people. The apocalypse that has long been predicted. But, I don’t think it is as scary as the nay-sayers think. I actually think the advent of online creates opportunities for human opticians to become great. So, while the internet is trying to pass itself off as an optician, what can actual opticians do to distinguish themselves?