March 2020 Lenses

Coronavirus and Contact Lenses

When the CDC recommendations for health care professionals include, “Vigilance and proper hygiene - thorough handwashing, PPE use, disinfecting equipment in the office when in contact with bodily fluids, such as tears, can help prevent infection,” contact lens wear immediately comes to mind.
March 2020 Lenses

Do Your Patients Promote You?

In today’s market, there’s so much talk about capture rates, new patient acquisition costs, and, Oh My Gosh, what if they (gasp) shop online.
January 2020 Frames

Ring in the New

It’s that time of year. The trees and candles have been packed away, the Auld Lang Synes sung. The holiday season is gone; the new year has arrived.