20/20

Business

December 2020 Business

ZEISS UVClean: The New Solution for Keeping Frames Germ Free

October 2020 Business

Marc Ferrara of Jobson to Receive 2021 Person of Vision Award

Prevent Blindness, the nation's leading volunteer eye health and safety organization dedicated to fighting blindness and saving sight, has chosen Marc Ferrara, CEO of Information Services, Jobson Medical Information, as the recipient of the 2021 Prevent Blindness Person of Vision Award.
October 2020 Education

“If You Want to Teach Me, I am Willing to Learn.”

The following is a success story about Carmen Once, an immigrant from Ecuador turned Connecticut businesswoman. Imagine yourself starting a business amid a global pandemic.
August 2020 Business

Pro to Pro Editor, Deborah Kotob, Nominated for MOST INFLUENTIAL WOMEN IN OPTICAL

2020 Magazine is pleased to announce that our own Pro to Pro Editor, Deborah Kotob, was nominated in the Mentor category for MOST INFLUENTIAL WOMEN IN OPTICAL BY Vision Monday Magazine
July 2020 Retail Strategies

Things I’ll Take with Me

It certainly felt like the earth shifted on its axis on or about March 13th, 2020. For me, that was the date that my business came to a screeching halt and my worries about the health and safety of my clients, my employees, and my family shot through the roof. 
July 2020 Business

Looking East Again

Earlier this month, The Vision Council and Reed Exhibitions, organizers of Vision Expo, announced the decision to cancel Vision Expo West 2020, scheduled to take place in Las Vegas, Nevada from September 23-26.
June 2020 Business

No Ruler – No Gadgets – No Contact

When is a mirror more than a mirror? When it’s Spark Mi Up, a new device that allows ECPs to take all measurements for glasses in about 60 seconds with just a few clicks, from Shamir Insight Inc.
April 2020 Retail Strategies

Lessons From a Survivor: CALM

My name is Brian Boddy and I am going to share some business tips/skills for surviving the current crisis we find ourselves facing. I survived the financial crisis of 2008, and these are some of the valuable lessons I learned that helped me rebound.
April 2020 Retail Strategies

Essential or Nonessential: That is the Question

In efforts to reduce the spread of COVID-19, 46 states and Washington, D.C. had closed what are deemed to be nonessential businesses as of April 3. The designation of essential versus nonessential businesses, however, varies from state to state.
April 2020 Business

How Can We Help?

It's unbelievable what can change in just a month...  Certainly, the COVID-19 crisis has impacted us all, and unfortunately, it's not done yet.

Current Issue

April 2021

April 2021

Continuing Education

Two Base Curves for Fit and Comfort Product Spotlight – Unity BioSync Contact Lenses with HydraMist

Price: FREE
Credits: 1.00
Course sponsored by VSP
Find more CE Courses »
CE - Opticianry Study Center

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