PARMA, Italy—Intercast Group is establishing a U.S. sales office. A step which marks an evolution from the company’s presence in Europe serving frame manufacturers there, the new office is geared for Intercast to “intensify its approach and increase service levels for American clients,” the company said.
Brian Putos, who was named Americas sunlens manager for Intercast in August added, “The office will support all Intercast products, including plano, Rx and industrial products.

Expansion of our product line, growing popularity of our NXT Performance Sunlenses and entry to Rx Sun market in the beginning of the year necessitates for our business to be closer to the end customer. Local presence and covering Americas region is strategically important to satisfy increasing needs of users of our performance sunlens.’’

Intercast Group’s Americas office follows a strategic plan that has led to the implementation of a sales office in Italy covering European and Middle Eastern markets and serving the Far East through its sales and distribution center in Hong Kong.

The US Sales office of Intercast Group will be located in Monroeville, Pennsylvania—in the PPG’s Chemical Center—situated to serve efficiently the Midwest, East and West Coast U.S. markets as well as having faster access to the Latin American Region.

Intercast Europe is now a wholly owned subsidiary of PPG Industries, Inc., part of the Optical Products strategic business unit since April 2006.