NEW YORK—What’s your favorite new product to hit the market this year? You’ll have a chance to make your voice heard as Vision Monday and 20/20 Magazine once again host the third annual EyeVote contest to identify the optical industry’s favorite new product entries.

These two Jobson Medical Information pubs are teaming up to tap into readers’ minds by asking optical retailers’ and ECPs to identify their favorite products in eight distinct categories: optical frames, spectacle lenses, sunglasses, contact lenses, optical equipment and supplies, diagnostic equipment and two new categories for this year—practice management software and online ordering website. Selected companies will be chosen based on both brand and company choices supplied by readers.

It only takes a few minutes to cast your vote, which entitles you to a chance to win a trip to New York City for Vision Expo East 2012 (air fare and lodging included) or a $500 American Express gift card. Voting for EyeVote will take place between Sept. 30 and Oct. 31.

EyeVote is about you, our readers, and your choices on the top products in the optical industry today. Vote here and look soon for the pop-up ads with survey links on VisionMonday.com and 2020mag.com.