“Lucky Brand stands for independent thinking, individual style and a feeling as authentic as love. Building the Lucky Brand sunwear collection with distinct personality mirrors what the Lucky Brand Jeans name is renowned for—great fit and great quality products,” says Gretchen Oldt, Rem director of brand management. The sunwear is fashioned in casual fun with a vintage attitude.”
Merchandising elements include a six-place display, three-place cube set, clover-style, hand-held mirror, countercards and logo plaque. Each sunglass comes with a case and cleaning cloth.
$$ to $$$. For additional information, contact Rem Eyewear, (800) 423-3023; web site: www.remeyewear.com
In 1990, Gene Montesano and Barry Perlman, childhood friends, founded the California-based Lucky Brand Jeans. Their goal: to create a denim company without compromises and one that puts an emphasis on great quality and good humor.