SHAMIR has announced a multi-year extension to its partnership with Alpine Formula 1 Team, as its optical performance partner. Shamir will become the optical performance partner of Alpine Esports Team, providing ophthalmic assessments, and improvement of gaming performance and endurance through cutting-edge lenses and safety equipment. Shamir joined the Alpine family in May 2021 in partnership with Alpine F1 Team to enhance the visual quality and safety of every race team member. Now the company is taking its first step into gaming by providing its world class optical assistance for Alpine Esports’ stellar sim-racing and gaming roster.
By providing ophthalmic assessments, Alpine Esports’ team of drivers and staff members will enjoy a visual performance benefit in events such as the F1 Esports Pro-Championship and the Le Mans 24 Hours Virtual, Shamir’s announcement says.
The current Esports squad trains for up to eight hours per day on simulators to best prepare for prestigious online events. To aid their training, Shamir will also supply the sim-racers cutting-edge gaming glasses with enhanced lens technology and increased protection from blue light.
In addition, the partnership will see Alpine Esports and Shamir collaborate to develop new technologies to improve the visual quality of sim-racing to benefit performance and improve safety of the human eye. This research and development program will be based around the relation between the brain and the eye to lower response timings, ensure less visual fatigue and improve cognitive abilities.