Presenting an assortment of highly functional frames, Marchon Eyewear introduces the new Nike optical collection. Designed for those with an active and sporty lifestyle, these frames push the limits of both performance and style with on-trend colorways, versatile designs and high-quality materials. Lightweight designs, comfort and durability dominate this collection, which features frames built with an athlete in mind and consists of special details such as floating nosepads, dual injected temples and memory metals.

—Victoria Garcia

PHILOSOPHY:  “The new Nike Eyewear Collection is designed for those with a sporty, active lifestyle looking to push the limit of both performance and style,” says Marchon Eyewear. “Offering a combination of high-quality materials, versatile designs and on-trend colorways, this superior eyewear collection is built with the needs of the athlete in mind.”

MARKETING:  Merchandising materials include countercards.

PRICE POINT: $$$

CONTACT: For additional information, contact  Marchon Eyewear, (800) 645-1300;  website: marchon.com

INSIGHT  
On-trend colors from this collection include matte cargo khaki, satin blue, matte anthracite, matte obsidian, gunmetal and satin walnut.