—Patrisha Holly Zabrycki
PHILOSOPHY: “Launched in 2001, Helium Eyewear was created to live the spirit of Italian fashion and all that it stands for: exceptional quality reflecting an unmatched sense of design and craftsmanship while staying affordably priced,” says Ethan Goodman, president of Match Eyewear. “Designed and made in Italy, Helium Eyewear remains one of our best sell-through brands year over year.”MARKETING: Merchandising materials include new seasonal countercards, Lucite logo blocks and countertop three-place tri-fold displays. Each frame comes in a clamshell hard case with complimentary lens cloth.
PRICE POINT: $$$
CONTACT: For additional information, contact Match Eyewear, (877) 88-MATCH;
website: matcheyewear.com
INSIGHT
Founded in 2001 by two optical industry veterans, Match Eyewear aims to design and produce quality eyewear that combines style, diversity and craftsmanship at accessible price points.