Whats New

Mar
2013

NOUVEAU: Hot Kiss Eyewear

EYEWEAR HEATS UP

Nouveau Eyewear adds the international fashion label Hot Kiss to its brand portfolio. Designed for the modern, fashion-forward girl, Hot Kiss is known for its on-trend denim, dresses and footwear. Included are 12 styles in variations on rectangles, ovals and upsweeps. Reflecting the trendy, fashion-savvy designs from the apparel collection, the new eyewear features such highlights as neon colors, animal prints, floral patterns, studs and twisted temples. Colors range from black, brown and tortoise to blue, burgundy, green and purple.


Photographed by Black Box Studios

PHILOSOPHY: “Hot Kiss is all about what’s hot in girls’ fashion. It’s full of bright floral and animal prints, edgy accents and pops of neon color, and has a trendy, high-energy vibe girls can’t resist,” says Karin Sears, Nouveau’s vice president of product and marketing.

MARKETING: Merchandising materials include a multiplace display, countercards and lookbook. Frames come with a patent leather-like case and animal-print cleaning cloth.

PRICE POINT
: $$

CONTACT: For additional information, contact Nouveau Eyewear, (800) 292-4342;
website: nouveaueyewear.com

INSIGHT
Founded in 1996, Hot Kiss is worn by actress/singer Vanessa Hudgens and is sold in specialty stores, such as Charlotte Russe, Hot Topic and Delia’s, and Dillard’s, Macys and other department stores. The product offerings include hosiery, intimates, sleepwear, swimwear, footwear, watches, denim, dresses and outerwear.

 

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