Whats New

Nov
2012

ZIG EYEWEAR: JEAN RENO BY CENDRINE O.

DRAMA FOR THE EYES

Zig Eyewear presents its Jean Reno by Cendrine O. (Obadia) fall 2012 eyewear collection. Included are 30 new styles focusing on monochromatic blue looks, striking, multilayered acetates and round designs that reference the classic round glasses of famed French actor Jean Reno. The Jean Reno collection embodies traditional, stylish, elegant and edgy designs. Known for its architectural details, artistic forms and clean silhouettes, the Jean Reno assortment is a perfect complement to everyday looks, but impactful enough to make an unforgettable statement.

 
Photographed by Matt Lambros/Black Box Studios

PHILOSOPHY:
“I create eyewear for people who want to be different and enhance their faces with artistic frames. Both the Ziggy and Jean Reno collections have multiple measurement options to accommodate people of all sizes. I frequently create one design in two sizes to accommodate different facial shapes,” says Cendrine Obadia, designer and founder of Zig Eyewear.

MARKETING:
Merchandising materials include three- and six-place displays, branded display cubes and countercards. Frames come with a case, cleaning cloth and small bag.

PRICE POINT:
$$$. For additional information, contact Zig Eyewear USA, (877) 907-9076, website: zig-eyewear.com

INSIGHT
Headquartered in Montreal, Quebec, with a U.S. office in Madison, Wis., Zig Eyewear has been crafting and distributing designer eyewear for the past 10 years. Designer Cendrine Obadia, who has been creating eyewear for more than 20 years, currently offers two collections, Ziggy by Cendrine O. and Jean Reno by Cendrine O. Obadia is recognized as an innovative designer who frequently works with metals in intricate modern and classic patterns.

 

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