Kaenon Polarized, the lifestyle and luxury performance sunglass brand, presents its Anniversary Collection in celebration of its 10th anniversary. Included are eight new styles representing a cross-section of Kaenon’s existing Luxury, Lifestyle and Kore Performance collections. All of the styles are equipped with lenses featuring Kaenon’s SR-91 proprietary, polarized material, which combines superior optical quality, impact protection and glare reduction. The lenses are Rxable in all styles. In the eight-base wraps free-form technology (computer-aided design) is used. A variety of tints and light transmission levels are available.


PHILOSOPHY:
“This anniversary issue expresses hallmark Kaenon characteristics including Italian hand-painted craftsmanship, comfort and performance fit, and optically superior SR-91 polarized lenses,” says Steve Rosenberg, company co-founder and CEO. “A burning commitment to innovation, premium quality and world-class customer service from a wonderful team are among the elements that have made Kaenon Polarized a special brand, product and team to be a part of during the past 10 years.”

MARKETING:
Display cards are offered featuring individual products alone and on specific athletes and entertainers. All styles come with a hard case and pouch/cleaning cloth.

PRICE POINT:
$$$$. For additional information, contact Kaenon Polarized, (866) KAENON1; website: kaenon.com

INSIGHT
“My brother and I launched Kaenon Polarized 10 years ago to fulfill a simple mission,” says Darren Rosenberg, Kaenon co-founder and COO. “We developed proprietary polarized lenses and housed them in frame styles and color treatments we wanted to wear. Today we are proud to show a collection of more than 30 styles designed in Newport Beach, Calif., and hand-painted in Italy. Kaenon has always been about premium quality and a strong desire to never compromise. A keen focus on such core values continues to guide our vision as we grow the Kaenon brand into its second decade.”