Photographed by Matthew Lambros/Black Box Studio
PHILOSOPHY:
“In addition to offering timeless, chic designs, the Andy Wolf collection also makes a statement of social responsibility: the glasses are manufactured entirely in the Austrian city of Hartberg. We’re not interested in outsourcing our production process in order to reduce costs. Each pair of glasses is a unique, 100-percent handcrafted, Austrian product with a level of quality that could not be reached with mass production. And especially now with the economic crisis, we are proud to create and guarantee jobs in Austria. For that reason Andy Wolf is about more than just fashion,” says Katharina Plattner, managing partner of Andy Wolf.
MARKETING:
The eyewear is available to select distributors. The company has produced such promotional materials as a magazine focusing on Austrian cultur
PRICE POINT:
$$$$$. For additional information, contact Andy Wolf Eyewear Austria, (43) 664-8369509; web site: www.andy-wolf.at
INSIGHT
Each pair of glasses takes several weeks to produce and must pass a series of quality checks before being released for sale.