Photographed by Matthew Lambros/Black Box Studio
PHILOSOPHY:
“The timeless, classic grace of Teka Eyewear means the styles can be worn by anyone, anytime at anyplace,” says Tom Kramer, Teka founder and designer. “Teka Eyewear creates frames that demand respect… for those who deserve it.”
MARKETING:
Merchandising materials include a display board made of wood with a velvet top and a display plaque highlighting the award Teka received at Vision Expo East. Aluminum hang tags and a catalog are also available.
PRICE POINT:
$$$ to $$$$. For additional information, contact Teka Eyewear at (877) TEKA EYE; web site: www.tekaeyewear.com
INSIGHT
Founded by Tom Kramer in 2007, Teka is based in New York’s SoHo area. At Vision Expo East 2009, Teka received the Best New Product in Vision Choice Awards.