AUSTIN, Texas—Internet portal VisionWeb will kick off a new “Cash is King” sweepstakes promotion late this month, offering eyecare professionals a chance to win cash prizes for ordering online through VisionWeb in September and October.

The sweepstakes is open to all ECPs who are VisionWeb members. Each account will earn entries in weekly and-grand prize drawings for meeting its weekly order goal, assigned every Sunday during the sweepstakes beginning Aug. 31; additional entries can be earned by ordering with multiple suppliers. Drawing entries are cumulative throughout the program, so the more entries the account receives, the more chances it has to win.

Prizes will be awarded in weekly drawings throughout the sweepstakes period, and grand-prize drawings at the sweepstakes conclusion on Nov. 1. Weekly prizes include $250 cash and credit with the VisionWeb supplier of the winner’s choice (a $500 value). The grand prize includes $1,250 cash and supplier credit (a $2,500 value). First and second runner-up prizes include $625 cash and supplier credit (a $1,250 value), and $500 cash and supplier credit (a $1,000 value), respectively.

The cash portion of the prize is an individual reward for the practice to spend at will; the supplier-credit portion of the prize will serve as an investment in its future business with VisionWeb and its supplier(s), according to VisionWeb.

ECPs interested in participating in the Cash is King sweepstakes can visit the VisionWeb site, www.visionweb.com, to learn more and enroll.