Each new year means a slew of resolutions. People resolve to do any number of things--most of which are aimed at improving their looks or health. Predictably though, before the last strains of Auld Langs Syne waft through the air, resolutions begin to fall by the wayside. Primarily because they're difficult.

Caletha Crawford
Associate Editor

As much fun as it was putting on those extra pounds, taking them off requires hard work that seems to take an eternity. Similarly, building muscles means being faithful to the gym and persevering through some initial discomfort. Unlike the weight loss and fitness industries, eyecare professionals offer a painless, easy solution to looking better--and Americans love quick fixes. Old glasses are more telling than an out-of-date wardrobe or last season's hair style.

Though you can't stop time, a new reality show called 10 Years Younger helps people appear to turn back the clock. At the start of each episode, one brave soul stands before strangers as they attempt to guess his or her age. Without fail the guesses are at least a decade beyond what the person's birth certificate claims. This brutal assessment is meant to spur the subject on to making changes that will make them--you guessed it--10 years younger. I know, I know. Yet another makeover show. But this one caught my eye because without fail, the first thing that the beauty consultant does is change or remove the person's eyewear. In a recent episode, the camera crew even went into an optical shop to get a primer on how to select the right glasses.

As I'm sure you can guess, simply updating the glasses or swapping an unbecoming pair for contacts takes years off.  So resolve to offer your patients the opportunity to look younger despite the unavoidable march of time.

 

 

Caletha Crawford