NEW YORK— VisionMonday.com continues to offer Web site visitors fresh content in the form of news updates, industry analysis, and pictures and videos from recent events.

Look for our newest online feature, Between the Lines, offering an in-depth view of how the current economic woes are affecting optical retailers and ODs. As the U.S. economy lags, many retailers and independent optometrists are discovering that consumers are becoming increasingly tight-fisted about which direction to go when spending discretionary income.

Don’t forget to view a slide show capturing all the action and events of the Vision Council’s Executive Summit, held in Naples, Fla. where the group revealed its new brand identity and corporate logo.

On the news front, follow all the action in the most up-to-date installment of the Food & Drug Administration’s proposed guidelines for lens impact testing in  VCA Reports Progress in FDA Drop Ball Talks. This New & Noteworthy story outlines how the VCA is making progress in its dialogue with the government agency about the proposed guidelines sending potential shock waves throughout the optical industry.

In Male CallVision Monday checks in with eyewear suppliers and retailers to take the pulse of the eyewear market for men. Read how men are responding to new collections and an ever-increasing desire for fashion forward frames.

Read the current issue, either online or via a downloadable PDF, view prior issues and stay up-to-date with VM’s exclusive Only-on-the-Web features, highlighting special reports all at www.visionmonday.com.