FERNDALE, Mich.--I-dealoptics has signed a six-year licensing agreement with Haggar Clothing Co., a marketer of men’s and women’s casual and dress apparel, for Haggar branded ophthalmic eyewear and sunwear. The initial collection, which is scheduled to launch at International Vision Expo West in September, will be sold throughout North America and the United Kingdom.

Morton L. Feldman, president and chief operating officer of I-dealoptics, stated, “I-dealoptics is very pleased to become a licensee of Haggar. This agreement is our first license in our eight-year history. We have been offered several names in the past, but none were exactly right for us. We wanted the synergies to fit, and Haggar offers us the opportunity to introduce an original line with an emphasis on a men’s collection.”

I-dealoptics also offers the Casino Eyewear, JellyBean for Kids, Reflections and SunTrends polarized sunglasses collections.