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Quick Take: A&A Optical announces the release of three new styles from Jalapeños eyewear. Jalapeños eyewear captures the attitude of the young adult market utilizing the latest trends in graphic treatments, shapes, colors and materials, enabling the wearer to re-define their look and express their own personal style.
Specifics: Three new optical styles: the Sparks, Jagger and Pumped Up.
Selling Points: Jalapeños brand identifies with today’s fashion minded teens in addition to appealing to fashionable adults with small faces. The semi rimless metal style, Sparks, features a classic shape and color with a rectangular cutout on the temple that reveals a pop of color in translucent acetate. The Jagger features a dragon motif and Chinese letterforms stamped on the front and back of the translucent acetate temple. The bold eye shape with an extended eye rim conveys the geek-chic trend. Pumped Up is a wearable, classic style with a temple that features a sporty, rectangular cut out which reveals a colored acetate layer underneath. Through Sept. 15, 2012, accounts will receive a free Jalapeños sun frame with every Jalapeños frame purchased with a minimum eyewear purchase.
Price Guide: $$
www.aaopticalco.com