By Dierdre Carroll
Senior Editor

(L to r) Henry Schleiff of Crown Media, Vittorio Verdun of Luxottica, Ewan McGregor, Pierre Fay of Luxottica and Alan Cummings on the red carpet.	Fellow actor and friend, Alan Cumming (r), presented Ewan McGregor with the 2009 Ray-Ban Visionary Award.

PARK CITY, Utah—Luxottica’s Ray-Ban has had a long history with the Sundance Film Festival. In 2003, it established the Ray-Ban Visionary Award to honor an individual who possesses extraordinary passion, creativity and leadership, and whose work showcases vision, imagination and originality.

Alan Cumming, Eliza Dushku, Ralph Macchio and others were on hand this year to honor Ewan McGregor, recipient of the 2009 Ray-Ban Visionary Award, during the festival.

The award was presented to McGregor by fellow actor and friend, Cumming, who expressed that “Ray-Ban is a brand that is classic and edgy and when I think of Ewan I think of exactly the same thing.” McGregor, who has not been to Sundance since 1996 for his breakthrough role in “Trainspotting,” expressed how “great it is to see how many people are able to support film and that filmmaking is a worldly platform for Ray-Ban to show its support means a lot to the industry.” McGregor returned to this year’s festival to present his film “I Love You Phillip Morris,” co-starring Jim Carrey.

Marty and Lynn Shattuck of All Sport hosted one of the Ray-Ban Never Hide Confessional booths in their store during the festival.	Pierre Fay of Luxottica stops by All Sport and takes his turn in the Never Hide Confession booth.

Part of Luxottica’s presence at the festival this year included Ray-Ban Never Hide “Confession” booths placed throughout town for attendees to record and upload pictures and videos of themselves online. One of those booths was placed at All Sport, a popular eyewear retailer in the center of town on Main Street, owned and operated by Marty and Lynn Shattuck. “Sundance usually drives the skiers away and business gets slow during the festival, but this year the booth has generated a lot of interest and people have been coming in all the time. It’s a lot of fun,” said Marty Shattuck. ■