20/20 Magazine

Jan 2014

January 2014 Cover

 

In this issue:

Upfront
The EyeVotes Are In
20/20 and Vision Monday are pleased to announce the selections in the fifth annual EyeVote Readers’ Choice Awards...

 

Upfront
Hall of Frames

 

Upfront
Lens & Tech Marketing
Patients Tell Hoya They Are Looking for Relief from Blue Light Fatigue; EyeXam App Featured on ABC World News with Diane Sawyer

 

Upfront
Street Seen
Goin’ to California

 

Upfront
Licenses, Liaisons & New Collections
Marcolin Aquires Viva; Sàfilo and Kate Spade in Licensing Agreement for Jack Spade; Allison Unveils Love Moschino; Toms Offers First Optical Collection

 

Upfront
Meet Juanita Moman
Juanita Moman is a 20/20-certified opti-gem.

 

Upfront
Frame-of-the-Month
Said it before and we’ll say it again: Best thing for 20/20 edit when it comes to picking a Frame-of-the-Month is… THERE ARE NO RULES.

 

Features
Totally Tortoise
The name of the individual is forever lost to us who sometime in the early 2000s, popped the lenses out of a pair of Ray-Ban Wayfarers...

 

Features
Brand Standing
Can the designer brands hold their own? Have a look, scan the “seen” and decide where you stand on this BrandStand.

 

Features
Eyewear’s Finest OUR
Eye got a gang. You got a gang. Everybody’s gotta have a gang. But there’s only one real gang that plays with an independent spirit and pride in one’s self and one’s ability to say… We did it OUR way.

 

Whats New
SIGNATURE EYEWEAR: Dakota Smith Universal Fit Collection
Signature Eyewear launches its Dakota Smith Los Angeles Universal Fit Collection. The keys to this new collection are its innovative...

 

Whats New
AVALON: Avalon Couture
Avalon Eyewear launches its Avalon Couture eyewear collection. Made in France and targeted to sophisticated women...

 

Whats New
TEKA EYEWEAR: Women’s Collection
Teka Eyewear releases a seven-piece women’s collection. Modern and trendy with a classy flair, these frames are embellished with...

 

Whats New
STUDIO OPTYX: Monoqool IQ Series
Teka Eyewear releases a seven-piece women’s collection. Modern and trendy with a classy flair, these frames are embellished with...

 

Editors Note
Raisin’ Brand
There was a time, not all that long ago, when the mere mention of the word “brand” and any loyalty to a given brand immediately...

 

Behind the Seens
Strike Up The Brand

 

Parting Glance
Then (2004)… Now (A decade of covers)… and You
And so we begin a yearlong celebration of the 40th anniversary of 20/20 as optical’s leading publication with a special...

 

L&T
Why I Keep Optical Stuff
It’s a new year, and I want to make a clean start. So I begin my annual ritual of sorting through all the things I’ve accumulated in the past year...

 

L&T
Balancing the Blues
On a sunny day our life is lit up with blue. The bright blue sky is spread out like a cheerful canopy above us. We need some...