By Jillian Urcelay

COSTA has launched its new marketing campaign, “Don’t Fear the Fin. Fear a World Without Them,” to increase consumer awareness of shark conservation and their role in the ocean’s ecosystem.

2  WILEY X has been recognized as a “Small Business of the Year” for California’s 16th Assembly District.

3  SAFILO GROUP has announced an exclusive distribution agreement with Dr. Mazen Fakeeh C. Healthcare Company for the Kingdom of Saudi Arabia.

4  RUDY PROJECT has unveiled a new unified corporate logo reminiscent of the original 1985 logo, which pays homage to the brand’s history while looking forward to its future.

5 MATCH EYEWEAR has launched its new B-2-B website with enhancements to improve its Match Eyewear and Match Eyewear Canada customer experience found at matcheyewear.com.

VUARNET has launched its eyewear collection at select Neiman Marcus stores in Bal Harbour, Fla., Atlanta, Beverly Hills, Calif., Fashion Island, Calif., Topanga Plaza, Calif., San Francisco, Las Vegas, Chicago, Denver and Paramus, N.J.

QUAY AUSTRALIA has announced its collaboration with Kylie Jenner in a capsule collection, QUAYXKYLIE.

TEKA EYEWEAR has acquired a new 9,000 square foot space in Brick, N.J., to accommodate its expansion and growth.

RUDY PROJECT has opened a new subsidiary in Germany, Rudy Project Germany GmbH, which handles the German and Austrian markets.