By Jillian Urcelay

1  LUXOTTICA and Versace have announced the early renewal of an exclusive license agreement for the development, production and worldwide distribution of sunglasses and prescription frames under the Versace brand through Dec. 31, 2029.

2  MODO has added a catalogue of PPE needed by its ECP customers as they prepare to reopen their practices. The offering will consist of KN95 masks, disposable face masks, face shields, vinyl and nitrile gloves, and hydrogen peroxide wipes—all available on Modo has also pledged to donate 50,000 masks to NYC Health + Hospitals/Jacobi, located in the Bronx, NYC.

3  KENMARK EYEWEAR is partnering with the National Forest Foundation (NFF) on their 50 Million for Our Forests tree planting campaign, which supports restoration and community engagement on National Forests across the country and has a goal of planting 50 million trees.

4  HEALTHY EYES ADVANTAGE has completed the second phase of its strategic initiative to increase support of independent optometry through enhanced partnership arrangements with the state optometric associations of Arizona, Colorado, Connecticut, Delaware, Georgia, Maryland, Mississippi and New Jersey.

5  EYE DESIGNS has acquired Fashion Optical Displays, a company known for its expertise in space planning, manufacturing and interior design services for eyecare professionals.

6  MOSCOT and Cherry Optical Lab have gifted over $1.5 million worth of eyeglasses to frontline health care workers to provide additional eye protection while bravely responding to the COVID-19 crisis.

7  AHLEM is offering a buyback program in an effort to set new standards for environmental responsibility. In order to give new life to tired frames, customers can swap out their frames—used, unworn, any condition—in exchange for a voucher of up to $100 in credit toward their next Ahlem purchase.

8  CLEARVISION OPTICAL took part in the company’s annual Founder’s Day celebration honoring the life of founder and visionary Fred Friedfeld by organizing a collection of PPE to be donated to 10 local New York hospitals.

9  CHARMANT has begun producing face shields, which help reduce the exposure to droplets that may contain COVID-19. The first 5,050 face shields and an additional 2,000 protective goggles will be donated to local medical professionals in Fukui, Japan, where the company’s headquarters are located.

10  WALMAN introduces “Grand Reopening Playbook - A Guide to Reopening Safely & Successfully Amid COVID-19,” with a set of checklists and best practice ideas available at

11 THEMA – A FAMILY FACTORY has made its Virtual Eyewear Assistant technology free to help consumers who are unable to meet with their doctors or eyecare professionals.