Photographed by Matt Lambros/Black Box Studio
“Laura Ashley Girls eyewear encourages girls to grow up in a wholesome, fun way by expressing their look individually and uniquely,” says Jill Gardner, Signature senior vice president of designs. “The collection, which is an extension of the hugely successful Laura Ashley Girls dress and footwear collection currently available through Laura Ashley USA, is also targeted to parents desiring an age-appropriate collection for their children.”
Merchandising materials are centered around three padded floral mats, each in the shape on an oversized flower that can be arranged interchangeably. A pedestal mirror complements the mats. Other elements will be added throughout the year. Tinted sheer plastic cases in three colors featuring a Laura Ashley patterned interior are available.
$$. For additional information, contact Signature Eyewear, (800) 765-EYES; web site: www.sigeye.com
The floral motif, a signature element in the Laura Ashley brand, is integrated in a variety of forms throughout Laura Ashley Girls eyewear and merchandising materials, ranging from such frame names as Wild Flower, Flower Power and Petal Pusher, and frame colors, ginger rose and almond blossom, to floral patterns and accents.