PHILOSOPHY: “We are so excited by this large-scale release from Lunor, which expands our outlook in material, styling and price positioning, giving Lunor collectors more options from which to build their eyewear wardrobes,” says Robert Marc, North American distributor for Lunor.
MARKETING: Merchandising materials include logo blocks, banners, countercards and postcards. Lunor Titanium styles come in wood cases and Lunova by Lunor have fabric-covered clamshell cases.
PRICE POINT: (Lunova by Lunor) $$$$; (Lunor Titanium) $$$$$. For additional information, contact Robert Marc at (212) 675-5200; web site: www.robertmarc.com
TIP: Lunor is a favorite among celebrities such as Harrison Ford, Kiefer Sutherland, Madonna, Johnny Depp, Meg Ryan, Nicolas Cage, Diane Keaton, Jerry Seinfeld, Ellen DeGeneres and Ben Affleck.