Photographed by Ken Lee/Black Box Studios
“The 2011 Innovation collection solidifies Ogi’s position as a powerful brand driven by the demand for fresh, contemporary eyewear. The captivating combination of shapes and exotic materials give the new additions a bold shot of exhilaration and demand attention,” says Phil Windyk, Ogi director of marketing.
Merchandising materials include an Ogi logo cube, countercards and large window banners. Each frame comes with a black clamshell hard case with a lime lining in crushed velour and an embossed cleaning cloth.
$$$ to $$$$. For additional information, contact Ogi Frames, (888) 560-1060; website: www.ogiframes.com
Launched in 1997, Ogi has made a name for itself with high quality, on-trend, affordable frames. To enable practitioners to segment the collection into categories best suited for their demographics the line is now divided into three distinct categories: Ogi Heritage, Ogi Evolution and Ogi Innovation.