Menizzi adds its newest collection, Menizzi Titanium. Made in Japan, the line consists of six classic styles in three colors each. Frames feature a flexible, durable frame front constructed of a thin strip of plastic paired with beta titanium temples. Designs are primarily unisex preppie styles with one cat-eye shape. Colors range from black to yellow and red. All styles are progressive-lens friendly. Ten additional frames will be released in late Summer 2010.

Photographed by Ken LEE/Black Box Studio


“Menizzi Titanium is for the Menizzi customer, who expects the fashionable, innovative styling we are known for, but wants a more classic look,” says Izzy Hersh, Menizzi president.


Merchandising materials include a rotating counter display, logo blocks, countercards, banners and gym bags. Each frame comes with a hard silver case and cleaning cloth.


$$$$ to $$$$$. For additional information, contact Menizzi, (877) 636-4994; web site:

Founded in 2005, Menizzi is the result of analytical research on style, color and design. At the heart of the company are bold, yet elegant designs, coupled with technical knowledge and excellent quality, all illustrating the Menizzi philosophy of high fashion, great quality and good pricing.