Say goodbye to your plain Jane cleaning cloths. British eyewear brand KIRK & KIRK has launched its new limited-edition lens cloths, the first release from its “Artist Partnership Series.” Founders Jason and Karen Kirk have commissioned acclaimed illustrator Thomas Hedger to design three large lens cloths featuring his radiant and compelling artwork. Hedger is a London-based award-winning artist who uses negative space in his work to create vibrant, daring and complex pieces, and has designed for The Telegraph, We Transfer, Urban Outfitters and The New York Times. “Thomas is an enormous talent and we are delighted to be working with him for our inaugural Artist Partnership release. I immediately felt an affinity with his work, and it’s been a pleasure collaborating with him on this project,” says Karen Kirk of the partnership. The 30-cm by 30-cm lens cloths are manufactured from luxury grade microfiber and will make cleaning your lenses a whole lot cooler.

–Yailya Martinez