“Good people serving good causes” was the message at the heart of the 2008 Philanthropy Day Awards luncheon, where ClearVision Optical was honored with the Association for Fundraising Professionals’ Outstanding Corporation Award for the company’s philanthropic efforts to the Long Island community. The 60-year-old frame distribution company is a strong proponent of giving back to the community with some of its most notable fundraising efforts benefiting The New York Children’s Vision Coalition, Newsday Charities, Carol M. Baldwin Breast Cancer Research Fund and Susan G. Komen for the Cure. The event took place at the Long Island Marriott in Uniondale, N.Y. with 700 guests in attendance. ClearVision was one of two organizations and five individuals recognized at the event.

ClearVision’s executive vice president, Peter Friedfeld and president, David Friedfeld, shown here with Les Scheinfeld, associate director of Habitat for Humanity of Suffolk, accepted the award. “It is often said that philanthropy involves three Ts: time, talent and treasure, but there’s also a fourth T and that’s for transformation; the positive transformation you’ll see in your employees when you give them the opportunity to help change the world for the better,” said David Friedfeld at the presentation.

The Association for Fundraising Professionals promotes the spirit of philanthropy and empowers professionals in the not-for-profit sector to serve humankind.   

—Jackie Micucci