PHILOSOPHY: “The new London Fog Sunwear collection is ideal for the individual who wants a fresh, sophisticated look,” says Belinda Bellows, ImageWear’s director of product design. “London Fog Sunwear fills a crucial void with a perfect combination of aspirational, attainable and functional design, three driving factors that influence purchasing.”
MARKETING: A countercard featuring supermodel Alessandra Ambrosio and a three-place display are available.
PRICE POINT: $$
CONTACT: For additional information, contact ImageWear, (800) 414-7656;
London Fog is dedicated to offering customers high-quality, affordable eyewear. Brazil-born model Alessandra Ambrosio is no stranger to this type of fashion. The Victoria’s Secret angel takes her sexy, stylish look off the runway to support London Fog, offering customers sunwear at an excellent price point.