Fashion Optical Displays presents Mirage, a new display collection that offers dispensaries a contemporary look with a touch of European style at an economical price point. Designed in durable laminates, these displays are available in freestanding and wall-unit designs with matching single and double dispensing tables, credenzas and storage cabinets to complete the collection. Displays are configured in 60-, 75- (pictured) and 90-place frame capacities. Stainless-steel handles provide a simple, clean feel and look. This collection comes standard with halogen lighting. The company’s patented Shadow Reduction Technology (SRT) panel, which greatly reduces shadows caused by harsh overhead lighting, is an optional addition to any of the Mirage frame displays.


PHILOSOPHY: “The cost challenges facing today’s market was the motivating factor in Fashion Optical Displays’ decision to design the contemporary, European–styled Mirage collection of frame displays and furnishings,” says Ed Muehlberger, vice president, Fashion Optical Displays. “Mirage is the cost-effective solution for anyone looking to start a new or update an existing dispensary.”

A new master catalog integrating the latest in fashionable and innovative displays and furnishings along with a host of dispensary design ideas and services is available.

PRICE POINT: For additional information, contact Fashion Optical Displays, (800) 824- 4106; web site:

Halogen lighting provides sparkle and definition to frames.