PHILOSOPHY: “Our newly redesigned EZ-Lites collection features modern, upscale styling, artisan colorations and superb fit, making it perfect for ECPs and consumers looking for quality, style and value,” says Artoptic president and founder George Gero.
MARKETING: A sell sheet is available.
PRICE POINT: $$
CONTACT: For additional information, contact Artoptic International, (800) 522-8572;
Artoptic International continues to pursue the objective it established when the company opened its doors 50 years ago—offering the optical community stylish, quality eyewear that is an essential wardrobe accessory.