PHILOSOPHY: “Kilter is a collection that goes against the norm, skating the fine line between harmony and havoc and creating the ideal balance between high quality, cool style and fresh attitude. It’s for teenagers looking to make their mark, date the prom queen, take down the quarterback and leave a legend,” says Altair.
MARKETING: A three-place display, poster and countercard are available to support the new collection.
PRICE POINT: $$
CONTACT: For additional information, contact Altair, (800) 505-5557;
Altair continues to evolve, identifying new trends in the marketplace and putting a California cool edge on them. With the Kilter collection, Altair aims to reach a new demographic—young on-trend tweens and teens looking to define their individual style. Custom design elements combined with trendsetting shapes and layered colorations make Kilter a distinctive brand in Altair’s balanced portfolio.