Whats New

Aug
2013

FETCH EYEWEAR: Fetch Collection

A VISION FOR ANIMALS

Fetch Eyewear was founded as a funding source for animal rescue with the goal of inspiring consumers to “look good, feel good and do good.” One hundred percent of corporate profits benefit animal advocacy through the Pixie Project to improve animal welfare with rescue, veterinary care, education and adoption. Fetch frames are inspired by classic eyewear shapes modernized to be fashionable and flattering. The color palette includes playful pairings, bold hues and coordinating neutrals offering something to suit every skin tone. The Fetch Eyewear collection consists of 79 optical frame styles and 49 sunglasses, each crafted in zyl.


Photographed by The Studio at Jobson

PHILOSOPHY: “Fetch is a small company with a big vision. We believe buying things you need should support the things you love. Today altruists can affect change by thoughtfully considering the items they bring into their lives and choosing those that give back,” says Fetch founder Ann Sacks. “We are proud to be able to create well-designed, quality eyewear that benefits an important and worthy cause.”


MARKETING: Sun and optical merchandising materials include counter displays, banners, countercards and mirrors. Materials can be customized for individual locations. Each pair of frames comes with a hard case, an animal rescue-themed cleaning cloth and a lifetime warranty.


PRICE POINT: $$ to $$$

CONTACT:For additional information, contact Fetch Eyewear (503) 274-0410;
website: fetcheyewear.com

INSIGHT
Ann Sacks founded Fetch Eyewear (originally Amy Sacks Eyewear) in 2004 shortly after retiring from a company she built from the ground up, Ann Sacks Tile and Stone. With an eye for design, business and sourcing experience, and a lifelong passion for animal rescue, Sacks focused on crafting affordable, stylish frames and offering ongoing assistance for animals in need.

 

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