Whats New

Jan
2012

KAENON POLARIZED: ANNIVERSARY COLLECTION

CELEBRATING THE PAST AND LOOKING TO THE FUTURE

Kaenon Polarized, the lifestyle and luxury performance sunglass brand, presents its Anniversary Collection in celebration of its 10th anniversary. Included are eight new styles representing a cross-section of Kaenon’s existing Luxury, Lifestyle and Kore Performance collections. All of the styles are equipped with lenses featuring Kaenon’s SR-91 proprietary, polarized material, which combines superior optical quality, impact protection and glare reduction. The lenses are Rxable in all styles. In the eight-base wraps free-form technology (computer-aided design) is used. A variety of tints and light transmission levels are available.


Photographed by Matt Lambros/Black Box Studios

PHILOSOPHY:
“This anniversary issue expresses hallmark Kaenon characteristics including Italian hand-painted craftsmanship, comfort and performance fit, and optically superior SR-91 polarized lenses,” says Steve Rosenberg, company co-founder and CEO. “A burning commitment to innovation, premium quality and world-class customer service from a wonderful team are among the elements that have made Kaenon Polarized a special brand, product and team to be a part of during the past 10 years.”

MARKETING:
Display cards are offered featuring individual products alone and on specific athletes and entertainers. All styles come with a hard case and pouch/cleaning cloth.

PRICE POINT:
$$$$. For additional information, contact Kaenon Polarized, (866) KAENON1; website: kaenon.com

INSIGHT
“My brother and I launched Kaenon Polarized 10 years ago to fulfill a simple mission,” says Darren Rosenberg, Kaenon co-founder and COO. “We developed proprietary polarized lenses and housed them in frame styles and color treatments we wanted to wear. Today we are proud to show a collection of more than 30 styles designed in Newport Beach, Calif., and hand-painted in Italy. Kaenon has always been about premium quality and a strong desire to never compromise. A keen focus on such core values continues to guide our vision as we grow the Kaenon brand into its second decade.”

 

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