Photographed by Annie Gallagher/Black Box studio
PHILOSOPHY:
“We’re excited to bring Gargoyles’ heritage of sharp, masculine styling to the first-ever Gargoyles optical collection,” says John Castagnetti, director of product development, reading glasses and optical frames for Quantum Optics. “After decades of success in the sunglass market, the Gargoyles brand has a loyal following and is a natural fit for optical frames. This collection with its sleek, minimalist designs and discreet tone-on-tone logo treatments fills a void in today’s sport-inspired eyewear assortment by providing wearable styling with subtle features for the modern man.”
MARKETING:
A merchandising kit is available and includes components for single and multiple frame displays and a logo plaque with countercard. Each frame comes with a metal case.
PRICE POINT:
$$$ (acetate); $$$$ (metal). For additional information, contact Quantum Optics, (800) 426-6369; web site: www.gargoylesinc.com
INSIGHT
In 1979, Dennis Burns, founder of Gargoyles, helped revolutionize the sunglass industry with new thinking and technology. Now, in 2009, the new ophthalmic collection reflects his spirit of originality and innovation. Designed and developed with precision craftsmanship and quality, Gargoyles frames are made exclusively in Japan..