Upfront

Jul
2014

Hall of Frames

Street Seen
Expo’s… Hey!?

Oakley and The Red Racing Stable
This matchup is perfect. In fact, we’d have bet the world that Ferrari and Oakley had been in a partnership...  

Meet Gloria Nicola
The headline “Meet Gloria Nicola” may be misleading since we can most likely assume that if you’re on the opti-scene...

Licenses Liaisons & New Collections
Marcolin and Pucci Sign Licensing Agreement; Dian Von Furstenberg and Google Join Forces; Vanni Partners with Match...

L&T Marketing
Rudy Project Collaborates with Shamir on Rx Sunwear; New Coppertone Polarized Lenses Website Connects with Consumers on All Devices

 

 


Hall of Frames

Street Seen
Decent Exposure

Dear John Varvatos
Stop it. Please... just stop. Just when we thought we had our fill of your rockin’ ad campaigns featuring the most influential and timeless acts in rock ’n’ roll...

Meet Mario Arjoon
Ever accessorizing with a positive attitude and a knack for seeing things in the best light, Mario says he’s always known what will make...

LIcenses Liaisons & New Collections
Google partners with VSP; Luxottica to launch Disney; Avalon signs with Romeo Gigli; Angry Birds take flight on Smith Optics' junior collection; Ogi introduces Innotec...

Lens & Tech Marketing
Transitions Optical Launches Television Advertising to Introduce Its Newest Lens Technology