Upfront

Sep
2009

In The Swim

Jee Vice made waves down the runway at Mercedes Benz Fashion Week Swim in Miami. The six-year-old eyewear brand teamed up with like-minded swimwear line L*Space as they debuted their latest wares for 2010 at Cabana Grande at the Raleigh Hotel.



“Jee Vice’s cutting-edge style reflects L*Space’s delectable and cutting-edge image,” says L*Space designer and founder Monica Wise. “A pair of chic sunglasses is a vital part of soaking up the sun and Jee Vice’s shades are the perfect accessory to accent the swim suits.”

This season’s catwalks were sprinkled with big hair, bold baubles, wide-rimmed sun hats and, of course, Jee Vice’s statement shades.

—Jackie Micucci

 

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