Edited by Andrew Karp
Shamir Offers New Payouts for
ReCreating Perfect Vision
Shamir Insight is offering
new incentives to eyecare
professionals (ECPs) who
participate in its ReCreating
Perfect Vision sales promotion.
From January 1 through June 30, 2007, Shamir will
pay the following amounts to all ECPs meeting the program’s
requirements for the following progressive and
occupational lenses: $6 per pair for Office; $12 per pair
for Piccolo, Genesis and Creation (clear or Transitions);
$15 per pair for Autograph and Attitude (clear or
Transitions). Eligible ECPs must be registered in Shamir’s
ReCreating Perfect Vision program and must sell a minimum
of 15 pairs of any combination of Shamir products
in one calendar month. To register for the program or to
find out more information visit www.2007RCPV.com.
Toledo Optical Named
Transitions 2006 U.S. LOTY
Transitions Optical brought some Disney magic to its
11th annual Transitions Academy meeting with a gala
awards ceremony at Epcot at which Toledo Optical was
named Transitions U.S. Lab of the Year for 2006.
At the ceremony, Cirque du Soleil-style dancers and
acrobats entertained an estimated 1,000 eyecare professionals
and wholesale lab personnel who traveled from
throughout the U.S., Canada and Latin America to attend
the three-day meeting. Transitions also awarded top
honors to three other labs. Riverside Opticalab was named
Transitions Canada Lab of the Year; Rigor was named
Transitions Brazil Lab of the Year; Berdico, a Mexican
lab, was named Transitions Latin America Lab of the Year.
Transitions Optical has awarded its U.S. Lab of the Year
title annually since 1991. It is presented to a Transitions
Optical STAR Lab that has made a significant commitment
to growing its business with Transitions in the past year.
Nominees are judged on their creative approaches used
to achieve success for their businesses and their customers.
Toledo Optical, based in Toledo, Ohio, is the only U.S.
lab to have won the honor twice.