|It was all for a good cause. Transitions Optical employees joined more than 1 million people around the world to fight breast cancer recently by participating in the Komen Race for the Cure held in St. Petersburg, Fla. |
Through the efforts of Transitions employees, nearly $9,000 was raised for breast health education, breast cancer screening and treatment programs for the medically under-served.
“Breast cancer touches so many lives—from the patient to their family, friends and colleagues,” says Dave Cole, general manager of the Americas for Transitions Optical. “By participating in the race we were able to join a major initiative to bring attention to an important health issue.”
In addition to walking and running in the 5K event, Transitions, a corporate sponsor of the event, had a booth at the fundraiser where consumers could test their eyewear for UV protection. To screen their eyeglasses, participants placed the frames into an instrument that measured the percentage transmission of hazardous UV rays through the lenses. “Throughout the day we encouraged booth visitors to be aware of the dangers of UV to the eyes and the need for everyday protection,” Cole notes. The more than 200 people who visited the booth also had a chance to win a free pair of Transitions Lenses in a designer frame. —JM