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Jun
2009

Live Eyewear: Cocoons Clip-Ons

A Natural

Live Eyewear, manufacturer of Cocoons OveRx sunglasses, has introduced three new sizes to its Cocoons Clip-Ons collection. The polarized clip-ons are optical quality products, feature scratch-resistant Polare lenses and are designed to complement current trends in prescription eyewear frames. Included are two rectangular designs in eye sizes of 48mm and 50mm and an oval with a 50mm eye size. With these additions, the Cocoons Clip-Ons collection now includes 42 shapes and sizes. The clips are offered in bronze or gunmetal with amber or gray lenses.

PHILOSOPHY: “Our focus is OveRx sunwear—sunwear that can be worn over prescription glasses. Clip-ons are a natural fit for us, allowing ECPs to source all their OveRx product needs from one manufacturer,” says Kieran Hardy, president of Live Eyewear. “As with all our OverRx collections, we designed our universal clip-on line with a wide range of shapes, sizes and styles to meet the various preferences of today’s ophthalmic frame wearers. We will continue to develop new shapes and size to fit the needs of ECPs.”

MARKETING: Retailers receive an accompanying fitting kit designed to display the collection. An integrated sizing guide helps make fitting and selection simple. Each clip comes with a logoed hard case.

PRICE POINT: $. For additional information, contact Live Eyewear, (800) 834-2563; web site: www.liveeyewear.com

TIP
All Live Eyewear sunglasses and clip-ons feature Polare polarized lenses, which reduce eye strain. The elimination of glare provides a tranquil “cocoon” for the eyes, improving visual acuity and enhancing depth perception with no visible distortion.

 

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