Sans Pareil's Tony Grave (l) and Steve Lioawsky take a break between rounds in front of the company's new Everlast Display.

Manny Manso (l) and J.R. Blackwood of BPI, with the company's Turbo Tinter III.

Viva International's Gary Podhaizer (l) and Phil Turnage take a break from greeting attendees as they launch Viva's new Magic Clips sunclip line.

Rodenstock's Jim Cox (l) and John Potocny in front of plaques commemorating the company's numerous awards.

Charmant Group's Mike Otani )l) chats with Howard Braverman, OD, of the American Optometric Association on Expo's opening day.

Liberty Optical's (l to r) Jim Slattery, Madeline Glenn, and Ken Slattery gear up with protective eyewear for kids with Rec Specs.

Mindy Bernstein (l) and Don Howard of Kenmark Group with VCA's Deb Malakoff.

Rem Eyewear's Alex Papadopoulos (l) and Mike Hundert, backed by symbols of two of the company's collections: the timberland boot and the Barbie Doll.

Zylowear's Chris (l) and Jamie Shyer flank Sandy Likes of the Sight Resource chain at the Optical Women's Association's Expo West reception..

Mitani's Yuki Inoue (l) with the winnes of the grand-prize raffle, Sam and Ella Poulet of Wise Acres Eyewwear in Berkeley, Calif.

Zylowear's Jamie Shyer (l) and Henry Shyer strike a pose in front of the company's glamorous Via Spiga display.

Eric Kenner of AO Sola (l) and Jim Forte of Dupont, draw the name of the lucky winner of a $1,000 'Teflon shopping spree', Richard Fields of 1st Eye Care in Arlington, Texas.

Cohen's Fashion Optical chairman Bob Cohen, OD, (l) welcomes franchisees Elena and Walter Zalilensk of the New York metro area to the chain's annual meeting.

At Nouveau Eyewear's Nickelodeon booth are Marj McGraw (l) and Evan and Pat Aptaker.

Hart Specialties/New York Eye's Arthur Jankolovits (l) and retailer Gordon Bishop perusing the company's new YM line.

Marchon Eyewear's Al Berg (l) and Rene Levy of Marchon Canada oversee the crowds at the company's booth.

Celebrating Legacie Eyewear's recent acquisition of Kata are (l to r) Cliff Robinson, designer Blake Kuwahara, and Lori Robinson.

Live Eyewear's Karen Zappia and Dave Dean, looking remarkably 'alive' afer a six-hour drive from California.

A Teflon molecule, enlarged eight billion times, creates an eye-catching presentation at the SOLA booth.

Team Hoya--(l to r) Ann Bliki, Bill Norwood, Sam Odom, Jason Blue, and Julie Jackson--pitches in during the booth set-up.

Larry Clarke of Satis Vacuum USA, with the SP-200, the company's new sputter coaing system for A-R.

Expo West attendees were lined up to spin Tura's ''wheel of fortune,'' trying to win a variety of prizes.

Essilor's Bob Colucci (r) with Mark Valosek and Laura Willey at the Essilor booth.

Rubbing elbows with the greats: Marchon's Larry Roth (l) and Jeff White (r) with one of the many 'Frank Sinatras' at the company's annual party at the Flamingo Hotel.

Claudio Gottardi, backed by the crowd at