Upfront

Sep
2008

Vogue Goes for A Swim

When Tibi creative director Amy Smilovic prepared to launch the brand’s Resort ’08 collection during Miami Fashion Week, she knew sunwear had to be an integral part of the runway presentation. So she chose Luxottica’s Vogue Eyewear brand to be prominently featured on several looks on the catwalk.

“Vogue Eyewear is pleased to be working with Tibi on the launch of their swimwear collection,” says Vittorio Verdun, vice president of marketing for Luxottica Group North America. “We feel that Amy’s stylish yet playful designs encompass the brand’s vision, which encourages women to accessorize each outfit with a different pair of sunglasses. Naturally, Miami Fashion Week is the ideal place to showcase the latest Vogue styles.”

—Jackie Micucci

 

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