HO CHI MINH CITY, Vietnam – Reflecting the emergence of Vietnam in the Asian market, a new optical fair will debut here in November. Called International Optical Vietnam or “iOV 2008,” the first edition of the exhibition will be held Nov. 14 to 16, 2008 at the International Exhibition and Convention Center here.

The show is being organized by Vietman trade fair specialists, World Trade Fair Ltd in association with the VCCI Exhibition Service Company the exhibition organization of Vietnam Chamber of Commerce and Industry.

The show will include exhibitors in all categories of optical, from instruments and equipment to spectacle lenses, eyewear and contact lenses as well as shop and merchandising equipment and consulting services. Organizers state, “ iOV will be a new and dynamic marketplace for smart suppliers that sell, market, or promote innovative optical products and services across all platforms to professionals and buyers from Vietnam and the other 9 ASEAN member countries, including Brunei, Cambodia, Indonesia, Laos, Myanmar, Malaysia, Philippines, Singapore and Thailand.” They also point out that Vietnam has a largely underdeveloped optical professional service and industry sector but the country is growing. Vietnam, with a population of over 84 million people, is the second fastest growing economy in the world after China, with GDP growth rate reached 8.48 percent last year organizers point out.

Further info and details about the show are available from the organizer company, Larry Chan (+852 2365-8119) or Connie Lui (+852 2365-3839 at World Trade Fair Ltd or via email [email protected].