FAIRPORT, N.Y.—CooperVision (COO: NYSE) has named Jeffrey A. McLean executive vice president of commercial strategies. McLean previously served as president of CooperVision’s Americas region.

In his new role, McLean will be responsible for managing CooperVision’s global commercial strategies, including the seamless integration of marketing, product development, manufacturing, and sales across the organization, according to an announcement from the company.

“In order to achieve our long-range goals in a competitive and changing world market, CooperVision must have a deep understanding of our customers’ needs, from clinical to commercial requirements,” said John Weber, president, CooperVision. “Jeff’s significant marketing, sales, and strategic development experience within the contact lens industry represents an opportunity for us to capitalize on a proven executive resource who can maintain a focused view on these changing requirements. Jeff will work with me to ensure that we continue exceeding our customers’ needs.”

CooperVision has not yet named a successor to lead the company’s Americas region. McLean will continue his current responsibilities until a replacement is identified.