Live events, like conferences, are compelling for many reasons, in this Internet/media-filled world in which we live.

 
Marge Axelrad
Editorial Director
Leaders and experts use a face-to-face platform to talk about issues, identify signposts and pose challenges, even as they convey messages of their own.

That’s why it was so fulfilling to sense the power in the room—among both the speakers and the executives in the audience—at Vision Monday’s 2nd Global Leadership Summit held earlier this month.

The range of voices heard during the day-long event was wide. Our two technology media experts talked about the absolute need to use digital media to build “interaction” with customers and raise awareness for brands and businesses.

A legendary retail icon discussed the “lost art” of personalized, customer service.

Other leaders, from those who target “mass” to those who target “luxury” used similar language—“quality,” “value for the dollar” and “raising the value of eyecare and eyewear”—in talks that conveyed very different market positions.

All of them reflect views, programs and plans that will affect you and your business. We’ve included the “top line” of our VM Summit coverage in this issue and encourage you to visit VisionMonday.com for even more extensive reports and videos.

We also encourage you to email us your comments at [email protected].




As you may have noticed, Vision Monday’s chosen this month to “Go Green” with our special Cover Story this issue and with the promise of periodic reports on eco-friendly programs and initiatives as time goes on. This year’s Earth Day generated a much higher level of media attention than ever before and we believe that all businesses, including health care, fashion, retailing and marketing will increasingly reflect growing consumer priorities in this arena. In order to widen what we report on this topic, we hope you’ll keep us posted directly. So, we’ve set up a special email address: [email protected].