Two new designs from Natori Eyewear, the LZ 302 optical frame (on model) and the SZ505 sun style, from Zyloware.

NEW YORK—Zyloware has launched the Natori Eyewear collection, a new line of ophthalmic and sun frames designed for women by Josie Natori.

“Natori Eyewear is ‘luxury that is attainable,’” said Chris Shyer, president of Zyloware. “The diverse range of models will thrive in this economic climate.”

According to Zyloware, Josie Natori’s new line “seeks to emphasize the exquisite design hallmarks that have come to define Natori’s lingerie, ready-to-wear, and home lines for over 30 years.”

The collection was conceived to offer “luxury and beauty” in three design categories: Iconic, Indulgent and Modern. The Iconic design includes “creative revivals” of the tortoise frame, animal prints and geometrics. The Indulgent designs showcase lavish embellishments through their mother-of-pearl inlays and Swarovski crystals. The last design, Modern, include “new textures, innovative tactile combinations and material juxtapositions.” Each design style will have four styles and be produced in two or three different colors.

Natori Eyewear collection from Zyloware is priced to the dispenser between $80 and $90.■