In this issue:
Thank you for thinking of us in 2007. In fact, more than 39,000 of you thought of us during last year when you needed Continuing Education credits and that made for a record year at 20/20.
Music to Their Eyes
As of press time we won’t officially know who the winners of this
year’s Grammy Awards are, but we do know the winners in terms of the
hottest sunwear looks.
Hall of Frames
Good Hair Day — Nikki Blonksy (4), who played Tracy Turnblad in
the remake of the movie “Hairspray,” wears Michael Kors style M2438S
Wholesale lab Toledo Optical recently announced that Regency Optical,
an Ohio-based retailer, won its Hawaiian Delight for the Best In Sight
promotion, which the lab sponsored with support from Shamir Insight.
The Whites of Their Eyes
Winter slams into New York with a vengeance that shows no signs of
relief during February. But New Yorkers seem delighted with the message
that shades are NOT just for summer.
A Salesman, the President and the Dalai Lama
Remember: Selling is a process in which the Eyecare Professional
helps a patient to acquire all the goods and/or services that would
assist that patient to fulfill any and all visual needs in exchange for
It’s been a homecoming of sorts for Cole Haan’s new design director
Paul Overfield. A veteran of the accessories world, the U.K. native has
worked for some of fashion’s biggest and brightest names including
Gucci, Calvin Klein (where he served as design director), Donna Karan
and Oscar de la Renta.
To Catch a Customer
Too many shoplifters and not enough security led Mary Lou Schatan to rethink the interior layout of her optical shop.
Modo: Fabien Baron Eyewear
In an agreement with Fabien Baron, renowned creative director and designer, Modo introduces Fabien Baron Eyewear.
Sàfilo USA: Glamour Collection
Sàfilo USA launches the Sàfilo Glamour Collection.
Mondottica: Shanghai Tang Eyewear
Mondottica LLC, a division of Mondottica International, launches Shanghai Tang Eyewear in the United States and Canada.
Rem: Lucky Brand Spectacles
Eyewear partners with Lucky Brand Jeans (known for its great-fitting,
vintage-inspired jeans) to launch Lucky Brand Spectacles, a complete
collection of retro eyewear for men and women.
ClearVision: Cole Haan Eyewear
ClearVision Optical launches Cole Haan Eyewear. Included are 30
ophthalmic styles and 13 sunglasses, all taking their inspiration from
the Cole Haan heritage of design, quality and stylish innovation.
Luxottica: Tiffany Eyewear
Known for accessorizing fashion’s most celebrated proponents, Tiffany has partnered with Luxottica Group to create Tiffany & Co. Eyewear, a collection of ophthalmic frames and sunglasses inspired by Tiffany’s exclusive diamond collection and recognized icons and logos. Included are eight ophthalmic styles and eight sunglasses.
Don’t get all medically righteous on me but I’m about to make a point
on fashion and style trends in eyewear and if you think that sort of
thing is frivolous … you’re wrong.
Behind the Seens
March 2008 Fashion Photoshoot
Living In A Material World
When creating a pair of eyeglasses, choosing the right lens material for each patient and each frame they wear is as important has having an accurate prescription.
FDA Leaps, Then Looks
The folks at the FDA must have leaped before they looked when drafting
new guidelines for lens impact resistance regulations. Rather than shed
light on the regulation, which has been on the books since 1972, the
proposed guidelines, issued in October 2007, are confusing and
The Lighter Side
Eyecare practitioners commonly prescribe light tints for both function and fashion.