In this issue:
Some lucky Silhouette customers are ready for
launch. The four grand prize winners of Silhouette’s
Titan Minimal Art ~ Space Race Sweepstakes were
Prada Sets Sail
The wind was in Prada’s sails at the start of the 32nd America’s
Cup in Valencia, Spain.
Sàfilo's Eyetalian-o Setting
Sàfilo Group turned on the
heat with a series of fashion
shows during the prestigious
Mido exhibition held in
Milan, Italy last month.
Gisele Bündchen is
again the face of
this year’s Vogue
“Gisele Plays With
Vogue,” for Luxottica.
Hall of Frames
THEN AND NOW — Elton John (1) has always been a big
(emphasis on big) fan of eyewear. And he’s been a Silhouette
connoisseur for more than 30 years.
Transitions Promo Rolls the “Wheel”
Transitions Optical recently sponsored a weeklong “Fun in the
Sun” promotion on the TV game show “Wheel of Fortune.”
Men? Style? Fashion? Directional? If you think this walk-soup is best
described as oxy-moronic you are… WRONG. Visit the streets with our
ace-eye Christie Walker and SEE why.
Fashion Feature June 2007
Renowned sport eyewear brands are adding Rx
collections to their product arena. These new lines are
not sport-specific glasses.
Trick And Treat
Looking for some extra-special
eyewear with a magical touch?
A CONVERSATION WITH...Christopher Bailey
REFLECTIONS ON THE [BURBERRY] TRENCH COAT, EYEWEAR’S CHALLENGES AND FASHION’S FUTURE
RETRO-SPEC-TIVE On Madison
While walking down Madison Avenue in midtown
New York, it’s hard not to notice the
small window of A.R. Trapp. The full display of
red women’s eyewear and men’s P3 shapes is
difficult to pass by without stopping.
A SPECTACULAR VISION
Long anticipated—with trepidation and enthusiasm—Mido’s
new venue at Rho-Pero made its debut at Mido 2007 in early
A Case For Men
As accessories stake their claim in the optical
world, they are also becoming an essential
element in the male eyeglass wardrobe.
ProDesign Denmark launches its first sunglass collection with the
objective of “mixing fashion and technology.”
A&A Optical: CRUZ Eyewear
A&A Optical presents its new CRUZ Eyewear line for men. Inspired by the spirited, contemporary
man and his relationship with the open road, frames take their names from major U.S. interstates.
Revolution: Ed Hardy Vintage Tattoo Eyewear
Revolution Eyewear introduces a line of ophthalmic frames and sunglasses
for both men and women featuring vintage and “Way Cool” original
designs from the tattoo art of Don Ed Hardy, known as “the godfather of tattoo.”
A COMPETITIVE EDGE
Sport is an interesting arena in eyewear.
As with sports in general
there is always a sweet spot where
high tech meets tradition.
Fashion Feature June 2007
As much as eyecare practitioners know that
the function of the lens is the most critical
part of a pair of glasses, they know, just as
well, that the patient is more likely concerned
about how attractive the glasses are.
For patient satisfaction, the finished product
has to be a good marriage of frame and lens.
EYE SCREEN…YOU SCREEN
Over the past several years, I have
seen eyecare practice web sites go
from four page, basic information
sites to 100-page, here’s everything
you need to know about eyecare