Features

Aug
2014

CoolKidz
It’s time to “lower” your eye level (about two feet or so) and elevate your appreciation of the hot style status of Kidz Eyewear these days.

Power to the Peeps
In the fall of 2012, I had the pleasure of observing a nonprofit organization provide free eye exams and eyewear to children...

All Kidding Aside...
Selling eyewear to kids can be tricky, but also rewarding and lucrative. For those independents selling to the under 14 age group...

Top Cat
The cat tales continue… rightfully so.

 

 


OPtions
THIS eyewear is OPtimum in satisfaction with an added chat-factor beyond your wildest dispensing dreams.

Clip OPtions
The surge in sun clips continues unabated, and so does 20/20’s quest to push the envelope on this sun solution. It obviously...

Game Face
The surge in sun clips continues unabated, and so does 20/20’s quest to push the envelope on this sun solution. It obviously...

Sunwear Over the Rainbow
What better place than the subject of sunwear for some detailed and powerful forecasting concerning the climate of this highly...

Eyeing Brick-and-Mortar
The story you are about to read is true. No details have been changed to protect anyone. What am I going to do, sue myself?

Eyeing Online
Marketing your eyecare practice in 2014 boils down to one succinct statement: Your virtual location should be just as well-maintained...

The Ultimate Accessory 2014